Hello beautiful people! Let’s get pumped, let’s get wild… because the next chapter in the groundswell is all about energizing! So, before we start, let’s get pumped up!!!! Great!! Now that we’re all ‘energized’, we can now talk about what it really means. Energizing the groundswell means tapping into the power of word of…Read more Energizing the Groundswell
Good evening my lovely readers, This week in the world of the groundswell is all about online communities. These involve forums or wikis, that allow customers to ask questions, receive answers, and discuss with other customers about different things regarding the product or services your organization offers. Determining whether to tap into the…Read more Supporting the Groundswell.
Hello again my lovely followers, This week in the world of the groundswell, the chapter revolved around connecting with customers, and how you can communicate with them effectively. The biggest idea of this chapter is that connecting with the groundswell transforms your company. As the authors say, One of the benefits we’ve seen of engaging…Read more Connecting with the groundswell.